Monday, 28 September 2015

Window Cleaning Style Becomes Fashion

Window cleaning style on the cat walk.
This Windex-shaped iPhone case is $95 and already sold out: Keep your phone calls squeaky clean. Now you can own a Windex bottle for an iPhone case — that is, if Moschino restocks the sold out item.

Ever since its creation in the 1980s, Italian brand Moschino has been known for eccentric themes and flamboyant designs. When designer Jeremy Scott took the helm in 2013, he breathed new life into the label, and continued to push the boundaries of fun-loving chaos, which attracted even more attention.

But when some blouses retail for $1,295 and pants for $750, not every fan of the brand can afford the steep prices. That doesn't mean you have to miss out completely. Every season Moschino produces phone cases that reflect the runway's theme. Ranging from $25 to $135, these tech accessories are a more affordable way to own the label.

An entire Windex-themed Moschino outfit can be yours right now (with the exception of the iPhone case shaped like a spray bottle, which is already sold out).
Shortly after the show offered an iPhone case version of the knock-off glass cleaner for $95, in addition to other Windex-themed merchandise. While it's not their most expensive case, the price is up there. That didn't stop Moschino lovers from snatching it up. The squeaky clean case is already sold out. There's no word yet if the units will be restocked.

AU JOUR LE JOUR - In the U.S., you can Shout it out; In Italy, they use Dash, a popular clothing detergent. To mark its 50th birthday, the Procter & Gamble-owned soap brand partnered with Au Jour Le Jour, which duplicated the Dash logo and packaging on tall boots, boxy tote bags and oodles of go-go dresses. Even worse, the print motifs were stains: stylized splatters and drips on rainbow-colored, croc-stamped leather pinafores; broken eggs on sweatshirts, and drops of blood on white tops and bleached jeans.

With this collection, Mirko Fontana and Diego Marquez joined the campy, cartoonish fashion territory mapped out by Jeremy Scott at Moschino, whose giveaway iPhone cover this season resembled a window-cleaner spray bottle. Call it a stain-off.

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