Nathanael Jones, the chairman of The Master Guild of Window Cleaners would like to let all members know about a competition that is currently running. Nat says "We want to promote the Guild (both to members of the trade & raise awareness amongst the public) across a variety of social media on the smallest budget possible by producing a promotional short video/advert." "Having a distinct lack of Spielberg's within the organisation, and not enough cash to hire one, we decided that a competition supporting student & independent film makers would be a great way forward."
"What we want you to do is simply direct/shoot/edit compile & upload your video. E-mail the link to info@mgwc.org, and once its approved we'll inform you & post the link on our forum and our facebook page for all to see."
"The video can be as long or short as you want,.. but we do want something snappy & memorable, so more than 1 or 2 minutes might be too much unless the content is exceptional." "Whilst we would like to emphasise all the benefits the Guild offers (see the website) and the safety aspects etc etc,.. a video of someone falling from a ladder & getting hurt might not have the desired effect of getting us more members & encouraging more of the public to prefer our members." "For this reason, something light-hearted & funny might be a good idea. That said, if you have an exceptional idea that you are sure will work, even if it is a bit dark,.. go for it!" "The content should be clean, no swearing, no rude jokes etc etc."
"The winner will ultimately be the one chosen by the board but consideration will taken into account of the video that gets the most views on the service its uploaded to, so its not just about making the video, but also how you promote it." "A funny video will be shared with friends etc so might have a better chance." 1st prize is: £500 CASH (around $800). See more details here. You don't have to be a member to win the prize. Only a couple of weeks to submit your entry. See the entrants so far below..
So what is the MGWC?
Welcome to The Master Guild Of Window Cleaners: The Master Guild of Window Cleaners is a non-profit organisation founded by window cleaners, for window cleaners. The Guild is not a trade association, but rather a community based professional support group. The Guild is run and maintained on a voluntary basis. The Guild aims to benefit cleaners and their clients alike, by raising standards, improving work practices, ensuring its members are adequately insured and always aware of the health and safety challenges that face them. It is the aim of the Master Guild of Window Cleaners to:
• Promote improved working practices and conditions for all window cleaners.
• To promote professional conduct by our members at all times.
• To ensure that our members are adequately insured for your protection.
• To help customers make a better choice when choosing a cleaner.
• To promote higher standards of health and safety.
• To provide information and help to window cleaners.
• To furnish new and up to date cleaning and safety methods to our members.
• To highlight the need for cleaners to adapt to economic and architectural challenges.
• To promote the need to exceed our customers expectations.
• To raise standards within the industry.
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