Facebook Deals: Create window cleaning offers with friends, family & clients. Help your business stand out from the crowd with deals that people can enjoy with their friends. Deals encourages people to share their excitement about your business. This creates incredible word-of-mouth for your business and can help you build long-lasting relationships with your customers. Read on to learn more about how you can create memorable experiences on Facebook. Why use Deals? Create experiences that make people remember your business, not just a discount. Thumbnail images show people which of their friends have liked or bought your deal. See a window cleaning company using deals here. Those that got burnt by Groupon may want to check Facebook Deals out. Read what Facebook have to say...
- Buy Now – This takes people through a simple purchase flow where they can buy your deal using their credit card or existing Facebook Credits. Deals can also be purchased as gifts.
- Share – This lets people send a message about your deal to their friends, or post your deal to their Wall.
- Like – This enables someone to express interest in your deal. Liking a deal generates News Feed stories and notifications, which helps spread the word about your deal.
Facebook distribute your deal in 8 ways:
1. The Facebook Home Page. The Home Page is the first thing that people see when they log on to Facebook. There is a Deals link in the left-hand navigation column, so that people can find and buy your deal easily.
2. The Deals Page. This page shows your deal, along with others that are available for purchase in a given city.
3. Sponsored units. Your deal will be eligible to appear in a Sponsored Deals unit on the right-hand side of the Home Page. This unit shows people friends that have liked or bought your deal and lets them buy your deal directly.
4. Personal messages and Wall posts. People can send messages about your deal to their friends or share your deal on their Wall. This makes it easy for people to make plans together.
5. News Feed stories. News Feed stories appear on the Home Page and give people information about their friends. When people interact with your deal, News Feed stories will help spread the word about what you’re offering in a natural and relevant way.
6. Onsite Notifications. We’ll notify people when friends like or buy a deal that they have also liked. We’ll also tell people when their friend buys a deal for them.
7. Deals tab. Your deal is eligible to appear on the right-hand side of any deal that is currently running on a Facebook Page.
8. Emails. We’ll email people when friends like or buy a deal that they have liked as well. We’ll also send daily emails to people who have subscribed to our Deals updates.
2 comments:
That's very interesting, Karl. Thanks for sharing Corey's strategy! I might have to try something like this myself...
Did not know about this. I guess all the big boys are jumpin into social commerce.
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